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Content Creation with The Freight Coach Chris Jolly

In this episode, we’re sitting down with one of the more prolific creators in freight--Chris Jolly. In early 2020, he started creating content and hasn’t looked back since. His podcast, Coffee with the Freight Coach, is considered one of the tops in the industry and after this interview, it’s clear as day as to why. Follow Chris Jolly on Linkedin and InstagramSubscribe to Coffee with The Freight Coach podcast on Apple or Spotify.~~~~~~~~~~~~~~~~~~~~~~~~~~~Where to Find Digital Dispatch & Blythe:  Blythe's LinkedinYouTubeInstagramTikTokDigital Dispatch websiteGot something to say?Have a topic you'd like to see covered? Or a guest you want to hear on the show? Fill out the tip submission form on the Digital Dispatch website....

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What Makes For a Successful Freight Agent?

In this episode of Cyberly, we’re in Charlotte, North Carolina at Armstrong Transport Group’s annual agent conference. It’s an event filled with educational and community building activities among all freight agents with the program. I was invited up to Charlotte to speak on building your business in a digital world and got the chance to chat with three of their all-star agents (aka the top performers) along with Armstrong’s CEO, Brian Mann. It’s a fascinating discussion into what questions a freight agent should be asking before deciding to join a program in order to set themselves up for success. Follow Brian Mann on LinkedinCheckout Armstrong Transport Group’s website and follow them on LinkedinIf you liked the production quality of this episode, be sure to check out Round 7 Productions. They were my lifesaver at this event!...

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5 Steps to Embracing the Marketing Dark Side

A wise little green puppet once said, “the fear of loss is a path to the dark side.” But what if I told you embracing the marketing dark funnel is a pathway that leads to many abilities, none of which are unnatural?That’s our main topic for today as we dive into the world of how your audience ~really~ shares the content they enjoy. Whether it’s through screenshots, text messages, or a Slack channel--your audience is sharing content through what’s called the Marketing Dark Funnel. And we should embrace it. ~~~~~~~~~~~~~~~~~~~~~~~~~~~Where to Find Digital Dispatch & Blythe:  Blythe's LinkedinYouTubeInstagramTikTokDigital Dispatch websiteGot something to say?Have a topic you'd like to see covered? Or a guest you want to hear on the show? Fill out the tip submission form on the Digital Dispatch website....

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Helping Entrepreneurs Succeed with Truck N’ Hustle

Truck N' Hustle host and creator Rahmel Wattley is truly one of the gems of the industry. Not only is he helping bridge the educational gap between new folks entering the logistics space but he's one of just a few folks responsible for ushering in this content rennaissance we've been seeing throughout trucking. Follow Truck N’ Hustle on YouTube, Instagram, Facebook, and TwitterVisit Truck N’ Hustle’s website~~~~~~~~~~~~~~~~~~~~~~~~~~~Where to Find Digital Dispatch & Blythe:  Blythe's LinkedinYouTubeInstagramTikTokDigital Dispatch websiteGot something to say?Have a topic you'd like to see covered? Or a guest you want to hear on the show? Fill out the tip submission form on the Digital Dispatch website....

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The Hidden Power of Subject Matter Interviews

When a business decides they need a new website or want to start a new marketing campaign, most marketers will suggest starting with gathering insight from the experts within the company--also known as subject matter experts. But how do you put these SME’s in a position to give you the insight you need to do your job? That’s the main topic we’re diving into today as the insight you get from those interviews can help drive the rest of the marketing ship.Also part of the conversation is a buddy of mine for many years--Kyle MacNaught of Freight+. He’s helping us to break down his tactics used in real-world situations to help you get the information needed to make your company shine. Connect with Kyle MacNaught on LinkedinFreight+ website, YouTube, and Linkedin~~~~~~~~~~~~~~~~~~~~~~~~~~~Where to Find Digital Dispatch & Blythe:  Blythe's LinkedinYouTubeInstagramTikTokDigital Dispatch websiteGot something to say?Have a topic you'd like to see covered? Or a guest you want to hear on the show? Fill out the tip submission form on the Digital Dispatch website....

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The Power of Collaboration: Live From Ignite

We hear the phrase “collaboration” all the time but what does it really mean when it comes to complex supply chains? CEO of PCS Software Chris Poelma, President of Detmar Logistics Matt Detmar, and Director of Supply Chain for Bonnie Plants Gabriel Parades joins Cyberly live in San Antonio to talk about how they’ve enhanced collaboration and technology with the learning lessons of 2020. ...

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The Hidden Opportunities in Driver Retention

While attending a TSA event on driver retention, one of the common themes from the panel was how so many carriers are so focused on recruiting that they forget about retaining the good drivers they’ve already hired. So Danny Goff of Driver Reach joined the show to talk about where he sees opportunities for improvement from processes to relationship management. Connect with Danny Goff on LinkedinCheck out Driver Reach and their show, Taking the Hire Road ~~~~~~~~~~~~~~~~~~~~~~~~~~~Where to Find Digital Dispatch & Blythe:  Blythe's LinkedinYouTubeInstagramTikTokDigital Dispatch websiteGot something to say?Have a topic you'd like to see covered? Or a guest you want to hear on the show? Fill out the tip submission form on the Digital Dispatch website....

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BCB Transport’s Rick Larkin Shows Trucking Industry the Power of Driver Communication

In this episode we’re chatting with Rick Larkin who’s emptied an office to convert it into studio space. Rick owns BCB Transport with more than 300 trucks and what started out as a way to communicate safety updates to their drivers, that new studio space is now broadcasting live every single day with even bigger […]...

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The Power of Customer Interviews

Katelyn Bourgoin once said, “Don’t sell me a new bed. Sell me a good night’s sleep so I can finally be that person that quits hitting snooze and can make that morning workout on time.” That quote has stuck with me ever since and is a driving force in how I create copy for websites, […]...

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New Research Reveals What Workers Want in ‘The Great Resignation’

A big topic over the last few months has been the shift in power from companies doing the hiring to the workers having a renewed sense of achieving a better work/life balance. That’s the main topic for today’s show as we discuss the future of work by looking to our past, present, and future with numbers from a new report covering the State of Independence.Links from the show: The State of Independence report from Contra~~~~~~~~~~~~~~~~~~~~~~~~~~~Where to Find Digital Dispatch & Blythe:  Blythe's LinkedinYouTubeInstagramTikTokDigital Dispatch websiteGot something to say?Have a topic you'd like to see covered? Or a guest you want to hear on the show? Fill out the tip submission form on the Digital Dispatch website....

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Maximizing the One-Person Marketing Team

The freelance and remote employee pool have grown tremendously over the last year, and with many people looking for greater flexibility when it comes to work/life balance, the great resignation has been happening and one-person or small marketing teams have the most to gain from this shift. So as an experienced one-person marketing team for more than a decade, I’m showing you how I get it all done and how you can replicate this process. ~~~~~~~~~~~~~~~~~~~~~~~~~~~Where to Find Digital Dispatch & Blythe:  LinkedinYouTubeInstagramPinterestTikTokDigital Dispatch websiteGot something to say?Have a topic you'd like to see covered? Or a guest you want to hear on the show? Fill out the tip submission form on the Digital Dispatch website....

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Marketing Your Business in a Privacy-Focused World

Ad tech vendors and people who collect “leads” on Zoom Info are in for a real treat soon--and by treat I mean the loss of data that helps to prove your software is worth it. But for the marketers and sales teams actually in the trenches doing the hard work, I’m breaking down why these new privacy doom-and-gloomers are paranoid for nothing. Also on the show are two rockstars: Nicole Glenn of Candor Expedite and Melanie Patterson of Integrity Transit. Both are breaking down passion for connecting with their audience on a deeper level and just being overall business badasses. Follow Cyberly on AppleFollow Cyberly on SpotifyConnect with Blythe on Linkedin Melanie Patterson on Instagram and LinkedinMelanie’s companies: Integrity Transit, Integrity Knowledge CenterNicole Glenn on LinkedinNicole’s company: Candor ExpediteFollow the Ladies Leadership Coalition on Linkedin...

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