What Reality TV Can Teach Us About Brand Safety

Fans of the Bravo reality show Southern Charm probably already know what happened to our sweet Noami and her relationship with Metul that ended in a very public cheating scandal. But as fans of Noami started to rally to defend her betrayal at the hands of the ex, the social media mob started to swarm on Metul. 

So let's use this reality TV drama as a lesson in brand safety. Whether an employee or person closely associated with your brand/or company, you need to be ready for battle (aka a good defensive + response plan) should you find yourself getting canceled on the internet. 

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About the Author

Blythe Brumleve
Blythe Brumleve
Former editor in chief and broadcaster turned business owner helping companies with their web and marketing goals. Apathetic fan of the Jacksonville Jaguars and Game of Thrones supporter.

To read more about Blythe, check out her full bio here.

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