Eric over at Specialized Logistics is like a lot of 3PLs–they launched a website within the last few years, shot a few videos, and even tried their hand at some social media advertising. But after spending more than $5,000, they honestly didn’t see much...
by Blythe Brumleve | Jan 27, 2021 |
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Training Hiring a marketing agency is a large expense most companies can’t afford to pay. I know this because I used to work at an agency, I operate one now, and I also know it was an uphill battle to get a large marketing budget buy-in from my exec team at a 3PL or...
Do you have email marketing on your to-do list? Or do you plan to set up some time to properly segment your emails knowing full-well you’ll never actually get to it? *feels seen* Yeah–I’m right there with you. But it’s that time of the year for...
Content marketing is always teaching us new tricks. This is why I wanted to share with you two segments from my recent co-hosting duties on Freightwaves’ Put That Coffee Down. We talk about the Barstool Fund that’s raising millions of dollars for small...
How do you prefer to do lead outreach? Cold calling? Email? Linkedin? On the recent Freightwaves ‘Put That Coffee Down’ Kevin Hill and I broke down a study from Logistics Marketing Advisors that surveyed 100 industry professionals on how they want to be contacted by...
by Blythe Brumleve | Dec 28, 2020 |
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Trucking Owner of Metromax Dispatch, Metromax Solutions, and Metromax Express Demarco Thomas sits down with The Digital Dispatch podcast to talk about his entrepreneurship journey, why outsourcing in logistics is important, and the opportunities in the last-mile sector. Many...