How do you prefer to do lead outreach? Cold calling? Email? Linkedin? On the recent Freightwaves ‘Put That Coffee Down’ Kevin Hill and I broke down a study from Logistics Marketing Advisors that surveyed 100 industry professionals on how they want to be contacted by...
Owner of Metromax Dispatch, Metromax Solutions, and Metromax Express Demarco Thomas sits down with The Digital Dispatch podcast to talk about his entrepreneurship journey, why outsourcing in logistics is important, and the opportunities in the last-mile sector. Many...
In our Freight Marketing Mistakes webinar, I talked about how asking for testimonials is a crucial part of any business. But many carriers aren’t proactive about requesting these so there are times when negative reviews seem to come more often than the positive...
There are close to one million people working in the logistics field as an entrepreneur or in marketing and sales. Sometimes all three—all at the same time. Like many others, these professionals have had to adjust to working from home, managing a remote team, and...
You’ve probably been doing a lot of research on the topic of starting your own small business lately and somehow decided that you want to dip your feet in the water of becoming a freight broker. It can’t be too difficult. You can write your hours. No boss is telling...
Freight brokers are in a unique position as self-employed business owners. They not only carry immense purchasing power from potential carriers, but it is also their job to sell the carriers’ services to complete the routes that they are selling. However, if you are...