“The most fulfilling part of the job is taking the challenging freight that nobody else wants.”That’s what Luke Hilko, Co-Founder of SiLo Logistics, said in the latest Everything is Logistics podcast. Tackling the challenges in logistics isn’t just what they do....
Brokerage
Four-time CMO Rachel Meranus talks Transfix’s 2022 rebrand and building a high-performance marketing team
Rachel Meranus started out in public relations but found her way into marketing during her career. She has held the position of chief marketing officer (CMO) four times and is now the chief revenue and marketing officer at Transfix. During this discussion, she covers...
What a Shipper Wants [best of]
In today’s show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what...
Freight Broker Training and Marketing To Use in 2023 [best of]
In today’s show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what...
The Coolest Innovations for 3PLs [best of]
In today’s show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what...
Content Marketing Ideas From These Top 3PLs [best of]
In today’s show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what...
How WeatherOptics Can Help Trucking Plan Better Routes
In this episode, we have invited Scott Pecoriello, founder and CEO of WeatherOptics, a weather intelligence company founded on the premise that weather forecasts alone do not give value but impact forecasts that influence decision-making. He has led the initiative to...
Biggest Stories in Freight with Thomas Wasson
Since the beginning of industrialization, logistics have played a crucial role in the rapid development of every industry. Its importance lies in that logistics increase efficiency and productivity among businesses that aspire to be at the top of their turf. Thus,...
Study Reveals Marketing Ideas That Shippers Won’t Hate
One of the top-three podcast episodes we’ve ever published was a 2020 study revealing the tactics sales teams need to adopt to approach shippers. The reason this episode was so popular is that it’s one of the few resources carriers and brokers have with...
How Odyssey Logistics thinks about global marketing strategy
Most logistics companies are blessed to have one person in charge of marketing. But at Odyssey Logistics, their marketing department is not only thriving–but growing. That's why we're excited to have Eileen Curran, Odyssey's VP of Marketing...
What a Shipper Wants with The Produce Industry Podcast
What a Shipper Wants with The Produce Industry PodcastMost of us in shipping know how complex the busy produce season can be. Which is why many freight brokers go above and beyond to try to reach those shippers. In this episode, we're talking with citrus farm...
6 Logistics Marketing Trends After TMSA’s Annual Conference
The Transportation Marketing and Sales Association held its annual conference in early June so after attending, I thought I'd share some of my top takeaways from talking to everyone from CMO's to the front-line marketers. In fairness, this was my first TMSA...