Are you looking for quality website hosting? You might think that it’s not worth the extra money, but there are actually many hidden benefits of investing in quality hosting. In this video, we’ll discuss why you can’t afford to skimp when it comes to...
Training
Freight Broker Training and Marketing To Use in 2023 [best of]
In today’s show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what...
The Best Business Tips For Managing Your Trucking Company [best of]
In today’s show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what...
Must-Have Tools for One-Person Marketing Teams
As a one-person marketing team for more than a decade, I’ve tried a lot of software and tools that were supposed to change my life. But after a lot of time and money spent on tools that didn’t live up to their promise, I’m breaking down my tried and tested tools that...
Study Reveals Marketing Ideas That Shippers Won’t Hate
One of the top-three podcast episodes we’ve ever published was a 2020 study revealing the tactics sales teams need to adopt to approach shippers. The reason this episode was so popular is that it’s one of the few resources carriers and brokers have with...
How to Market Your Company Like a Sports Team
How to market your company like a sports teamMost of us think of B2B marketing as "boring." Especially in the world of logistics where many marketing campaigns are just copycats and snoozefest. Because I have a background in freight and sports, I'd like...
How to recession-proof your marketing
In this Freightwaves Now mashup, I'm sharing 4 different clips from previous appearances discussing how freight companies can prepare their marketing plans now should a recession hit our industry hard. It's not all doom and gloom but if the last two years...
Making Marketing Analytics Actionable
Internet marketing as been around since…well….the internet. And for years we’ve been told to use certain tools because of the powerful data it provides. But too often we set these reports up, and have them sent to our inboxes, only to say to ourselves, “That’s great...
Follow This 4-Part Simplified Marketing Plan
With no shortage of advice roaming around the internet, it can be challenging to sort through the pathway to start marketing your freight company online. So in this episode, we're breaking down a simplified approach to marketing your freight company...
6 Ways To Master Content Distribution
ready to upload. just need to find a good schedule date to publish6 Steps to Master Content Distribution in FreightWe all know content marketing is important, but if you’re kicking your feet up after you hit publish, then you’re doing it all wrong. In today’s show,...
Branding Your Freight Company
Since tradeshows were put on hold in 2020, the majority of the logistics community was forced to network online. But over the last two years, we've been able to witness a rise in personal branding and freight marketing. Therefore it was rad to be invited back on...
Getting More Women into Web3 with VenusVerse
NFT’s, crypto, and the metaverse—yep we're talking about web3 again. In today’s episode, we’re chatting with one of the co-founders of VenusVerse–which is an online educational platform, incubator, and NFT collection dedicated to getting more women into the...