Interviews

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The Challenging Freight with SiLo Logistics

“The most fulfilling part of the job is taking the challenging freight that nobody else wants.”That’s what Luke Hilko, Co-Founder of SiLo Logistics, said in the latest Everything is Logistics podcast. Tackling the challenges in logistics isn’t just what they do....
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Freight Broker Training and Marketing To Use in 2023 [best of]

In today’s show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what...
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Content Marketing Ideas From These Top 3PLs [best of]

In today’s show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what...
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AI and Automation in Trucking [best of]

In today’s show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what...
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Content is for Closers Interview

Adam Vazquez is the host of the popular marketing show, Content is For Closers. A little while back he was kind enough to invite me on his show to talk about my journey into logistics and how I’ve used content marketing throughout my career. Content is something...
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Telling Founder Stories in Freight with Nate Shutes

It takes a special kind of person to start a new venture. Whether it’s a podcast, new business, with VC funding, or without, taking a leap of faith requires a certain amount of fearlessness that create some of the best stories. The Bootstrapper’s Guide to Logistics is...
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How Dooner Creates an Insane Amount of Content for Freightwaves

In today’s episode, we’re focusing on content and how it’s been used in the freight industry to sell a variety of products and services. For years, content felt like an afterthought and not the primary communication it is today therefore the perfect guest to speak on...
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The Art of Return Logistics with Hafback

What’s your process regarding the products that come back from customers? How’s the customer going to initiate the return? Are you set up and able to handle it when they come back? What are you going to do with them? Are you paired up with another e-commerce...
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Cold Calls and Content with Cargo Margo

In this episode, Cargo Margo, the sales director at NFI Industries, talks about her reason for starting a show and its return on investment. As a sales director, she also talks about her typical day, the evolving relationship between marketing and sales, and the...
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Starting a Freight Marketing Agency with Michelle LeBlanc

The marketing industry has changed over the years as everyone has to pivot and adapt as technology advances. They went from advertisements and promotions in newspapers or flyers to promotions through the internet, especially social media. It doesn’t stop there. The...
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How WeatherOptics Can Help Trucking Plan Better Routes

In this episode, we have invited Scott Pecoriello, founder and CEO of WeatherOptics, a weather intelligence company founded on the premise that weather forecasts alone do not give value but impact forecasts that influence decision-making. He has led the initiative to...