Interviews

post-img

Creating an Ethical Company Culture

Emily Miner is a senior advisor for LRN Corporation, an E&C advisory and education company -- 50% of their clients are in the manufacturing space. They focus on ethics and compliance but have broadened to do fascinating research on how manufacturers can create more sustainable cultures that build employee loyalty and entice people to choose to work in the industrial space.According to the National Association of Manufacturers, 2.1 million jobs in the industry could go unfilled by 2030. This underscores a stark reality: There’s a growing labor shortage that extends well beyond the pains of the pandemic. A few takeaways from their research:There's a big disconnect between management and production employees: The biggest area of concern is that production employees feel more pressure to achieve short-term objectives, even if it means acting unethically One in three employees surveyed observed misconduct in manufacturing, which is actually slightly less than the overall average across other industriesCorporate employees and production team members differ greatly on their comfort level in speaking up on misconduct: 74% of corporate employees in the manufacturing space would be comfortable reporting unethical behavior to a manager while only 57% of production employeesA Pandemic Paradox exists. While management heralds frontline employees as heroes, line workers aren’t feeling the love In this episode, Emily is helping to break all these data points down in hopes that more businesses, enterprise and SMB's, can learn how to start and monitor the happiness level of their employees to help retain them longer and avoid continuous hiring issues. Connect with Emily Miner on LinkedinLRN's Benchmark Guide to Ethical Company CultureListen to these shows next: Women and the assertive backlashTrucking's training problem with Desiree WoodGrowing a freight brokerage with Liz Wayne...

read more
post-img

Synergy Diesel Efficiency with Exxon Mobil

Have you ever wondered how a fuel company gets the word out about a new offering? Well, Austin Johansen, Fleet Sales and Marketing Manager for ExxonMobil joins the show to tell us how they got (and continue) to get the word out to carriers and fleet owners about their new Synergy Diesel Efficient program--and the big cost savings the program provides.Connect with Austin Johansen on LinkedinVisit the ExxonMobil websiteCheck out these shows next: How to save old trucks with Edison MotorsTargeting the Autonomous Middle Mile with GatikThe State of Autonomous Vehicles In TruckingLocomation explains how lidar works in truckingSearch by topic and check out all our past episodes of the Digital Dispatch podcast—right on our website....

read more
post-img

Transportation Marketing and Sales Association

The Transportation Marketing and Sales Association has been around for nearly 100-years and it's safe to see they've seen a lot of evolution over that time. How does an association continue to evolve especially in the world of digital marketing and sales? TMSA's Executive Director Jennifer Karpus-Romain joins the show to tell us how she’s revamping a nearly century-old association to bring it into the modern age. Check out TMSA Level Up ConferenceFollow the TMSA on Linkedin, Facebook, and TwitterConnect with Jennifer Karpus-Romain on Linkedin and TwitterListen to these shows next: Content Marketing Strategy in Freight5 tips for building your in-house media programContent marketing lessons from Mr. BeastSearch by topic and check out all our past episodes of the Digital Dispatch podcast—right on our website....

read more
post-img

Medical Shipping with Pearl Trans

Medical Shipping with Pearl TransWhen I first started looking for logistics companies on social media, one of the first ones that stood out was Pearl Trans. Their purple branding and the modern approach appealed to me so I gave them a follow. Fast forward a handful of years and I get the pleasure of interviewing the company's CEO and founder, Lorena Camargo. Lorena joins the show to talk about how she approached branding her company in logistics and the intricacies of medical shipments. Connect with Lorena Camargo on Linkedin, Twitter, and InstagramCheck out Pearl Trans website, Linkedin, and Instagram...

read more
post-img

BTS of Freightwaves Events with Haley Fazio

Have you ever wondered what goes into the massive production that is a Freightwaves Virtual or Live event? Well, the woman in charge of making sure those events happen joins the show to talk all about it. Haley Fazio is giving us the behind-the-scenes look at what it's taken to move the infamous in-person Freightwaves events to virtual--which will evolve into a hybrid approach. Come May of 2022, Freightwaves is set to bring their first in-person conference back since 2019 and Haley is dishing all about why they chose Rogers, Arkansas as the place to do it. Links from the show: Connect with Haley Fazio on Linkedin and TwitterRegister for Freightwaves The Future of Supply Chain Listen to these shows next: The Power of Curiosity with Tim DoonerFrom Brokerage to Content Creator with Grace SharkeyMaking Sense of Economics and Freight with Anthony SmithThe History of Shipping with Sal MercoglianoContent Creation with The Freight Coach Chris JollySearch by topic and check out all our past episodes of the Digital Dispatch podcast—right on our website....

read more
post-img

What to Know Before You Outsource Your Marketing with Hawke Media

We speak a lot on this show about helping the one-person marketing teams. But I believe it's important to also learn from the other big marketing agencies, too. In this episode, we're joined by Hawke Media founder and author Erik Huberman. His agency helps companies outsource their marketing--and it's working like crazy. With locations all over the globe, they've been able to help more than 3,000 companies establish and exceed their marketing goals. Erik joins the show to talk all about it plus tell us about his new book, The Hawke Method, to help SMBs with the most important marketing strategies. Connect with Erik Huberman on LinkedinCheck out the Hawke Media website and book, The Hawke MethodListen to these shows next: The Most Important Thing You Can Add To Your Website TODAYWebsite and Marketing Must-Haves for 2022Marketing and Website Design for Small Fleets and Owner-OperatorsThe Costly Mistakes You’re Making With Your Website...

read more
post-img

How Loadsmart is Adding Automation to Freight

Loadsmart is a freight tech company that's been operating since 2014 with a big API focus-especially with TMS platforms. For those unaware, API is essentially a data connection between two sources that usually has the goal of making a process more streamlined. With how fragmented many sectors of our supply chain have and currently still are--adopting more AI use cases could have a profound benefit. Loadsmart is using more and more AI technology and applying it to freight in order to automate how truckload and intermodal freight are priced, booked, and shipped.In today's conversation, we're chatting with Loadsmart's VP of account management, Ben Buchanan on how the company is leveraging this technology as well as adapting to a new hybrid work model. Listen to these shows next: Using Cloud Computing to Solve Supply Chain Problems with Microsoft's Ayman HussainDeep Fakes, Copy Bots, and How Artificial Intelligence Will Affect CreatorsHow AI Can Help Freight Brokers Manage Capacity with Lindsay Watt of ParadeA very beginner’s look into the MetaverseNFT’s, Futurism, and Fascinating Start-Ups with Nasjaq...

read more
post-img

The Logistics of Calypso Lemonade

Are you a big lemonade person? What about juice in general? Well if you fall into either of those categories or just a fan of company success stories--then I've got a good one for ya today with the logistics of Calypso Lemonade. In this episode, John Jares, COO of Calypso Lemonade joins the show to talk about the growth and transportation strategy of the 20-year-old brand. ...

read more
post-img

From Merchant Mariner to Maritime Tech Advisor

Nick Chubb (not the running back) was a former merchant mariner who witnessed firsthand the inefficiencies of the maritime industry. After realizing how much he could help combat the challenges of innovation and data sharing, he founded and currently serves as the managing director at Thetius--a research and technology advisory firm to the maritime industry. Show links: Check out Thetius websiteFollow Nick Chubb on LinkedinListen to these shows next: Maritime Marketing with Spire’s Kevin NaakaoThe history of shipping with Sal Mercogliano Cargo Ship Life with Merchant Mariner Gabby Salazar...

read more
post-img

Growing a Freight Brokerage with Liz Wayne of Able Transport Solutions

Running a successful freight brokerage is hard. And trying to find good talent is even harder. But Liz Wayne of Able Transport Solutions is making it look easy. In this episode, we're talking to Liz about how she's growing her brokerage business while also balancing the role of TIA board member and their Women in Logistics initiative. Check out Able Transport Solutions websiteConnect with Liz Wayne on LinkedinCheck out TIA Conference websiteListen to these shows next: Freight broker training that isn’t a scamStudies reveal how sales team should contact logistics leadsAnnual 3PL study reveals how brokers can differentiate themselves from their competitorsFixing your shady email list...

read more
post-img

How to Save Old Trucks with Edison Motors

One of my favorite interviews to date is with today's guest Chace Barber of Edison Motors who’s creating an electric kit to help older logging/construction trucks convert to hybrid electric.These kits are cheaper for owner-operators and SMB carriers to save on diesel, get more mileage out of their current truck, and help Mother Nature—all at the same time.Chace's ideas and building in public on TikTok has helped him to amass more than 700 THOUSAND followers.Follow Chace Barber on TikTokCheck out Edison Motors websiteListen to these shows next: Targeting the Autonomous Middle Mile with GatikThe State of Autonomous Vehicles In Trucking...

read more
post-img

Getting More Women into Web3 with VenusVerse

NFT’s, crypto, and the metaverse---yep we're talking about web3 again. In today’s episode, we’re chatting with one of the co-founders of VenusVerse–which is an online educational platform, incubator, and NFT collection dedicated to getting more women into the Web3 space. Now if you haven't caught my previous episodes on Web3 and the metaverse, it's a topic that keeps drawing me into it. It feels like a new digital wild west and I'm not sure if I should be going after the gold rush or be the one selling shovels. But in this episode, we’re covering topics of the very basics of Web3, its expanding components like NFTs, some actual present-day use cases, and how you can start exploring this new digital world. Follow VenuseVerse on Instagram, Linkedin, and TwitterListen to these shows next: A very beginner’s look into the MetaverseNFT’s and Futurism with NasjaqAI Tools to Help the One-Person Marketing TeamUsing AI in MarketingHow AI is helping freight brokers manage capacityUsing cloud computing to solve supply chain problems with Microsoft...

read more